Founded in 1999, iMarketing is a full-service online marketing agency serving top tier clients like Yahoo!, Forbes, AARP, eDiets, and Dow Jones. We create cost effective, performance-based, and measurable programs that reflect a deep understanding of our clients' businesses and objectives. Through our people, process, and technology, we deliver exceptional ROI to our clients.

Our approach is anchored in understanding your business, your industry, and the competitive space you live in. We understand that without proper strategy execution is meaningless, and that each client faces unique drivers and challenges that must be factored into any campaign. Our top-down methodology results in addressing only the right channels for your marketing initiatives - not trying to sell you a strategy for every one.

Rigorous testing and optimization are the foundation of good execution. At iMarketing, we never stop testing, and the results show. Technology plays a crucial role in our analysis of each campaign. To that end, we developed ROIA, a proprietary tracking technology that centralizes data across multiple channels, campaigns, and initiatives. But technology is only a tool - it can't replace expertise. Our team has years of experience planning and executing in multiple channels across multiple verticals. Every campaign needs continual analysis, updating, and, of course, communication. We work with your team – as an extension of your marketing department – always looking for new opportunities.

Great people plus great technology mean great results:

• Increased ROI
• Increased Sales/Customers/Transactions
• Reduced Acquisition Costs
• Transparency, Accountability, and Improved Information Flow
• Maximum Results Within and Across Marketing Channels

Advertisers today confront a myriad of potential services, solutions, and technologies. iMarketing's advantage is in our knowledge. When is it right to pay CPM vs. CPC vs. CPA? Where should my ad rank in Google? What is the right affiliate commission tier? Am I getting good click-through and conversion rates? Is putting META tags on my site enough for SEO? What is the difference between contextual and behavioral targeting?

The world of online marketing can leave you with an endless list of questions. Why struggle with them? iMarketing works with you to answer questions before committing marketing dollars. We spend each and every dollar as if it was our own, to make sure you get the maximum return on your investment.