DIRECTOR OF SEARCH AND AFFILIATE MARKETING – NYC

Type :	Career Opportunities
DIRECTOR OF SEARCH AND AFFILIATE MARKETING – NYC iMarketing LTD is looking for an online marketing superstar to join the NYC office of one of the fastest growing and most successful online marketing agencies - a pioneer in performance marketing. iMarketing LTD is a leading full-service online marketing agency delivering measurable results for clients such as Yahoo!, Dow Jones, eDiets, Forbes, Move.com and Netflix. Our analytical and performance-based approach enables our Clients to profitably acquire new customers and increase revenues through a wide range of online channels including Search Marketing, Online Media Planning & Buying, Affiliate Marketing, Research and Technology. We're looking for an experienced marketer with significant management, strategy, and team-building experience. Candidates need to be absolute top performers - intelligent, analytical, net-savvy, and creative - and willing to work hard as part of a larger team. This position is ideal for a seasoned executive looking to work with experienced online marketing professionals in a high-performance, results driven environment. QUALIFICATIONS 10+ years of online marketing experience in ROI-driven, highly accountable Search Marketing and Affiliate Marketing campaigns 3+ years of experience directly managing both Search Marketing and Affiliate Marketing teams (NO Experience managing teams, NO Consideration) High level of hands-on experience, strategic thinking, and analytical capability Solution-oriented thinker with a strong attention to detail, analytics, and persuasive presentation of data. Excellent verbal and written communication skills necessary to interface with a variety of personnel at multiple levels as well as clients and vendors. Ability to meet tight deadlines consistently while maintaining a high level of attention to detail and follow-through.? Ability to turn empirical data into insightful, strategic decisions and tactical team plans Experience with Landing Page Testing and Optimization Experience with other online media formats (Display, Email, Co-Reg, Contextual, etc.) a strong plus. REQUIRED TACTICAL EXPERIENCE Hands-on experience and direct management of online campaigns across a number of media vendors and tools (including, but not limited to: Google, Yahoo!, MSN, CJ, Linkshare, etc.) Extensive use of PPC bidding tools, as well as hands-on/manual PPC techniques Experience with all online marketing related technologies, including HTML, pixel and non-pixel based tracking, datafeeds, XML, etc. RESPONSIBILITIES Ownership of and accountability for Search and Affiliate Marketing P&L Manage a team of 15+ Search/Affiliate team members, including performance, development, and training Supervise development, implementation and maintenance of comprehensive plans and strategy to achieve Client objectives and targets Define and implement standardized processes for Client campaign management and internal activities Oversee reporting and analytics processes for multiple channels Review and standardize tools and documents used by the Services and Account Management teams. Manage high-level relationships with primary vendors (Google, Yahoo!, MSN, Commission Junction, Linkshare, etc.) including process, negotiations, and affiliate pricing. Implement intelligent and disciplined testing to increase web site and landing page conversion rates across clients Work with Account Management team to facilitate client communications flow and fulfill Client needs Support Business Development with collateral, research, and support Account Management in Client presentations for Search and Affiliate. Identify / assess online marketing trends to develop Client marketing opportunities Support programs associated with our Client’s online marketing efforts Compensation package is commensurate with experience and includes competitive salary, 401K and Profit Sharing Plan, Section 125 Plan, pre-Tax TransitChek commuting options, medical and dental benefits, AFLAC, plus Company paid Life and Long Term Disability Insurance. COMPANY INFORMATION iMarketing LTD Inc. is a dynamic online marketing company based in Princeton, NJ and New York City. With a focus on ROI and proven experience across multiple verticals, iMarketing has earned the trust of many blue chip companies who demand accountability. We operate in an entrepreneurial environment and share responsibility. We work until the job is complete and our Clients satisfied. We understand that, at times, hours may be long and we’re flexible and attentive to our staffs’ personal needs. To learn more visit www.imarketingltd.com. NO TELECOMMUTING. Qualified and interested candidates should submit their resume in MS Word or Plain Text format via email to jobs@imarketingltd.com. In order to route your email to the appropriate hiring manager, please format your email SUBJECT line as follows: DIRECTOR OF SEARCH AND AFFILIATE MARKETING – NYC

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