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Date	Description	Type
News
06.29.11	TABTalks Radio - Social Media Matter Interview Join us with our special guest Keith Kochberg, CEO of iMarketing Ltd and discuss the latest strategies in Web 2.0 and Social Media today for small business	iMarketing In the News
06.01.11	Why Marketers That 'Like' Results Must Spend With Care In Social Media There is no denying that Facebook has changed the very nature of engagement on the web. So, it is no surprise brands are looking to Facebook as a new, potentially fruitful channel...... So why haven't marketers put more significant resources into Facebook	Industry Articles
05.27.11	The Gathering Strength of Social Commerce A report finds that consumers are ready and willing to shop via Facebook and Twitter.	Industry Articles
05.26.11	What Your Customers Aren't Telling You In Social Media The emergence of social media has greatly changed social behavior. Instead of pulling the manager of a restaurant aside after a bad meal, people now write one-star reviews on Yelp; instead of asking a friend a question in person, people now outsource thei	Industry Articles
05.25.11	STUDY: Online Video Ads Beat TV Ads In Viewer Recall Viewers pay more attention to online video ads than to traditional TV commercials and also recall them better, according to new research that utilized Affectiva's facial tracking algorithms and second-by-second biometric modeling of cognition, excitement	Industry Articles
05.24.11	Data Should Drive More Online Brand Dollars It's no secret that the convergence of online and offline advertising is happening -- at a snail's pace. So how do we bridge the gap and tap into the $127.2 billion of offline advertising dollars to grow the overall online business at an exponential pace?	Industry Articles
04.27.11	iMARKETING LTD ANNOUNCES NEW ADDITIONS TO ITS GROWING CLIENT ROSTER Online Marketing Firm Continues Rapid Growth for 2011 with a Host of New Clients	Press Release
04.15.11	Social Nets Steer Users To Web Publishers Supplanting search engines and other traffic drivers, social networks are sending an increasing share of readers to Web publishers.	Industry Articles
04.13.11	iMarketing: Uncomplicating the Internet About a dozen years ago people looked at the Internet they same way gold prospectors looked at California in 1849. The general thought was that if you wanted to strike it rich, just put yourself where the action was and everything would work itself out.	iMarketing In the News
04.07.11	How to Lure Potential Customers to Your Site Problems? Your company may be targeting the wrong market with the wrong tool. Instead of search marketing, hire a few sales folks and build awareness with ads	iMarketing In the News
03.31.11	IMARKETING LTD. RELOCATES NEW JERSEY HEADQUARTERS IN RESPONSE TO RAPID GROWTH iMarketing has grown more than tenfold, evolving from a one-man agency into a 40-person company serving a global clientele, with offices in Princeton, New York, and Chicago.	Industry Articles
03.22.11	Are You Leaving Money On The Table With Your Landing Pages? ...more and more people interested each year in how to improve their landing pages for pay-per-click (PPC) campaigns. Landing page optimization (or LPO) has been a growing field over the past few years, with more designers and tools popping up every day.	Industry Articles
03.08.11	Court Lifts Ban On Search Marketer Using Rival's Trademark In a ruling that could affect a large swath of search marketers, a federal appeals court on Tuesday vacated an injunction banning a software vendor from using a rival's name as a keyword that triggers pay-per-click ads.	Industry Articles
02.01.11	Little Tags Can Prove Costly - If You Neglect Them CMOs increasingly have to focus on the ROI for Web properties. There are many online ways to draw customers to your site and its product, including advertising, re-targeting, affiliate marketing, search. But which sources of traffic are delivering real bu	Industry Articles
01.31.11	How Much Is One Googler and Facebooker Worth? As it become increasingly difficult to determine the worth of consumers, marketers must trust the numbers generated by analysis to more efficiently budget and drive campaigns.	Industry Articles
01.24.11	IMARKETING LTD. MARKS A DECADE OF GROWTH IN ONLINE MARKETING Full-service online marketing agency iMarketing LTD (www.iMarketingltd.com) today announced the ten-year anniversary of its launch. Since opening its doors in late 2000 – in what was still considered to be the early days of online marketing – iMarketing h	Press Release
12.16.10	Report: Social Networks No Place For Marketing To College Crowd .... a new report finds that college students don't necessarily live up to the stereotype of an especially tech-savvy, social media-obsessed segment of society.	Industry Articles
12.14.10	The Best Things In Life Are Free: 10 Tools For Digital Professionals That Don't Cost A Dime Which tools do experienced digital marketers rely on to develop their marketing strategies, plans, and programs? There are many valuable resources to provide insight into target audience behavior, competitive activity, social media mentions, search keywo	Industry Articles
12.12.10	How Online Retailers Stay a Step Ahead of Comparison Shoppers Online shoppers can get better prices and perks like free shipping. Online merchants, however, are not exactly defenseless. One way they fight back against picky customers is through "dynamic pricing,"....	Industry Articles
12.01.10	CEO Keith Kochberg Talks Cyber Monday with FOX BUSINESS Cyber Monday is the Super Bowl for Online Retailers. Keith Kochberg of iMarketing offers tips for retailers and consumers to make it a success.	iMarketing In the News
11.11.10	Valuing Facebook's Ads The Site Commands 24% of Online Display Ads, but the Dollars Don't Match.	Industry Articles
11.01.10	iMARKETING LTD. HONORED WITH CERTIFICATE OF EXCELLENCE IN DIRECT MARKETING ASSOCIATION’S 2010 INTERN The DMA ECHO awards honor direct marketing campaigns that have excelled in direct response strategy, creative, and results. iMarketing was recognized for its integrated email and search marketing campaigns for Hoveround, a leading manufacturer of power wh	Press Release
10.15.10	The Five W's of Marketing When developing a marketing program, it's not enough to know who, what, when, where, and why. You need to keep them in order, says Steve McKee	Industry Articles
10.12.10	E-Reader Households More Likely to Read Newspapers In Print and Online According to new E-Reader Household data from Scarborough Research, the nine million adults within the four million households that own or plan to buy an e-reader device, 78% of adults in E-Reader Households read a newspaper in print or online during the	Industry Articles
09.27.10	INC. MAGAZINE NAMES iMARKETING LTD. TO ANNUAL INC. 5000 LIST Online Marketing Agency Recognized as One of America’s Fastest Growing Companies	Press Release

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